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Toyota Saatchi

In 2008, the global communications and advertising standout ‘Saatchi & Saatchi’ contracted Virtual Heroes to create an immersive marketing experience for the Toyota Matrix sport wagon.  Virtual Heroes created an application in which users could build a virtual car using available color choice and other fit/finish options.

  • Platform : PC-Microsoft Windows®

  • Mode : Single-Player

  • Published : 2008

  • Client : Saatchi & Saatchi

  • Toyota Saatchi